|
|
The Port logo
Doing business in the Port?
Port Adelaide business can reinforce their local connection by using 'The Port' logo in their marketing. Utilising the logo highlights the increasing strength and vibrancy of this emerging residential, commercial and tourism precinct.
The marketing and promotional tag line - 'The Port. It's happening' is the result of a thorough research process with local stakeholders and the Port Partnership.
Designed to help market and promote the Port to a metropolitan-wide audience, 'The Port. It's happening' is gradually finding its place around The Port, extending into the wider South Australian community.
Rather than just using a logo, the slogan and visual image of "The Port. It's happening' reinforces the emerging confidence in the area, and in doing so, encompasses a whole range of activity including tourism and events.
The tag line is also a strong tool to demonstrate the united approach being taken by the local community towards the revitalisation of this unique precinct. In driving this message home, businesses, community groups and event organisers are encouraged to utilise the tag line in their own marketing and promotional strategies.
To use 'The Port. It's happening', please download the logo and follow the style guide available below:
- The Port: Style guide — 300 KB PDF
- The Port. It's happening logo — 174 KB JPG
- The Port. It's happening logo reversed — 214 KB JPG
High quality images for use in graphic design or printing can be obtained by emailing info@the-port.com.au or contacting the Port Partnership on 8305 9700. The brand is available at no charge.